Blog Posts

Case Study: Galway Bay FM

Sharpstream Robot

Galway Bay FM, an independent local Irish Radio Station established in 1989, broadcasts to the city of Galway as well as the county through its six frequencies. Galway Bay FM delivers a mixture of music, news, sport, current affairs to its listeners across the county. Galway Bay FM joined forces with SharpStream to be the company's first fully integrated Irish partner.

Apart from the streaming platform services, Galway Bay FM also take advantage of SharpStream's content monetisation platform. This platform provides the use of specific ad partners that allow the content to be monetised on every platform Galway Bay FM broadcasts to. The platform is an extensible part of the SharpStream platform and enables Galway Bay FM to generate revenue from their content by managing precise ad insertion into any digital audio content.

The ad insertion solution works seamlessly, offering end-to-end advertising solutions for digital audio publishers.